Do you know who you are… on paper?
Thanks to an amazing membership with Career Directors International I had the distinct pleasure of a booth at the most recent National Careers Job Fair. Three hours of job seekers pouring in through the doors and me and my assistant providing free resume analyses. I spoke to 100+ job seekers and found one common thread among them all. They had no idea who they were… on paper.
I must have repeated the phrase ‘what do you want to do?’ a hundred times. I know I asked all but two job seekers that question. I remember the two I didn’t ask because their resume’s stood out. They professionally branded themselves and it was very obvious exactly who they were and what they wanted.
Do you know who you are on paper? When I look at the resume the first third of it is the most important to me. Why? Because It has all the information I need to know. What do you want to do, where do I put you? How good are you at your job? Do you know who you are?
I can gather all that from the first third of your resume. Scary isn’t it? I bet it makes you wonder what your resume is saying…doesn’t it?
Listen, if you look at your resume right now and you have an objective on there and it reads: To obtain a position with an organization that utilizes my experience and education. You have no idea who you are or what you want. At least that is what your resume is telling me.
Do you have a one line introductory/positioning/branding statement on your resume? Is it followed by keywords underneath? No… well, that’s probably why you’re not getting any interviews. People like me (HR managers, recruiters, hiring managers, and decision makers) have no idea where to put you, what you’re applying to, what you want to do, and what you are qualified to do.
Enter: Professional branding statement. Get one!
As an expert resume writer my job is two fold. First, to help you figure out what your unique professional brand and value proposition are and how that aligns with your talent, passion, and vision. Secondly, to gather all of the above stated information and strategically position you as a leader and make you stand out in the crowd of thousands of other job seekers vying for the same position.
If your resume lacks a professional brand, you don’t know what professional branding is or you just know your resume needs a pick me up send it to firstname.lastname@example.org for a free resume analysis or if you are ready to take the plunge, amp up your job search and start getting interviews visit Great Resumes Fast today to order our professional resume writing service.
Jessica Holbrook is an expert resume writer, career and personal branding strategist, author, speaker and President/CEO of Great Resumes Fast. She creates high-impact, best-in-class, resumes and cover letters that win interviews. For a free resume analysis visit http://www.greatresumesfast.com or for a free phone consultation call 1.800.991.5187.
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About the author
Jessica Hernandez, President, CEO & Founder of Great Resumes Fast
Hi, I’m Jessica. I started this company back in 2008 after more than a decade directing hiring practices at Fortune 500 companies.
What started as a side hustle (before that was even a word!) helping friends of friends with their resumes has now grown into a company that serves hundreds of happy clients a year. But the personal touch? I’ve kept that.
You might have seen me featured as a resume expert in publications like Forbes, Fast Company, and Fortune. And in 2020, I was honored to be named as a LinkedIn Top Voice of the year!
I’m so glad you’re here, and I can’t wait to help you find your next perfect-fit position!
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