Topic:
Personal Branding
Personal branding is a vital part of a successful job search. It can have long-term effects on your career path as well as your earning potential. I can’t emphasize enough to my clients the importance of positive personal branding. Before you can build your own personal brand, you must understand what it is and how…
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Studies show that hiring managers spend an average of ten seconds looking at a resume before deciding whether to keep going or move on to the next candidate. That’s right, only ten seconds! That says a lot about the job market today and the number of applicants for great positions, but it also says a…
Read MoreThis past week we had a client who received an exciting new job offer from a company that found him on LinkedIn using a LinkedIn profile we had written for him. We’ll call him Joe Smith. Within two weeks of using his LinkedIn profile, Joe was found by an employer and received a great job…
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Contrary to popular job searching advice, the LinkedIn headline section is not the place to announce your availability for employment. Informing visitors to your profile that you’re seeking new opportunities or are unemployed and looking (yes, I’ve seen this many times) doesn’t attract the career leads you might think it would. It’s the same theory…
Read MoreAll this talk about the importance of branding your resume for your job search … what it really comes down to is name recognition. You want to set yourself apart so the hiring manager remembers your name and calls you for the interview. But how do you really know if you’ve created a personal brand…
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I’m convinced that resumes that are personally branded perform exponentially better than those that are not. And I’m hoping my top ten list will convince you to. You need a brand-driven resume that markets you to employers to stand out from other candidates. Here are ten reasons why brand-driven resumes are better. 1. They speak…
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